Programs

Social Media Marketing Course
Social media is a part of our everyday life now. This is a great platform to find new clients for any business in the most cost effective way. Learning this course will help you get started with your digital marketing journey.

Social media is the biggest aspect of Digital Marketing. Most of us have some footprint on social media platforms. It allows us connect with like minded individuals & groups, share ideas and build professional network. On a business level websites like Facebook & Instagram help to engage with the real time customer, provide valuable information and reach out to a huge audience at minimal costs.

A social media marketing expert is responsible for combining marketing and social media management to enhance the company’s social media presence, interaction with target audiences, promoting the brand’s engaging content, and expanding the opportunities for increasing the revenue. A social media marketing expert should have the understanding and knowledge of each social media platform, social media marketing strategies, and how to optimize content to make it engaging on the social media channels.

Topics Covered in Social Media Marketing Course:

  • Introduction to Social media marketing
  • Creating social media strategy for any brand
  • Online Reputation Management tools
  • Facebook Marketing
  • Twitter Marketing
  • Instagram Marketing
  • LinkedIn Marketing
  • YouTube Marketing

Duration : 20 Hours

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Here are the digital marketing roles and responsibilities of a social media marketing expert:

  • Create social media marketing strategy and campaign by creating the content idea, budget planning, and implementation schedules.
  • Promote the brand’s products and services on various social media channels.
  • Build social media marketing strategy and execute it through competitive and audience research.
  • Optimize company pages with each social media platform to increase the company’s social content visibility.
  • Achieve audience engagement, website traffic, and revenue by exploiting all digital marketing aspects of social media marketing roadmap.

This certification is deal for responsible for the planning execution and management of social Media campaigns.

  • Sales Manager
  • Public Relations Manager
  • Social Media Marketing Manager
  • Social Media Marketing Associate

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